Giving Artificial Intelligence 3D Perception: Evrn and Pınar Demirdağ
Baris & Baris · 2026-10-29
💡 Quick Take
1. Demirdağ studied subconscious mental programming with a private tutor three to five times a week for nine years.
2. After her first design studio went bankrupt, she read thirty books on artificial intelligence to prepare for Google.
3. She paid a top tech mentor one thousand dollars per hour across nine months to learn product development.
4. She cautions founders against single-source revenue plans; passive course royalties kept her company alive during crisis.
5. According to Demirdağ, instant output tools erode human patience and critical thinking over time.
📊 Detailed Explanation
In late 2017, Demirdağ moved back to Turkey at age thirty-two after her European design studio collapsed. She felt broke and depressed at her mother’s house. Instead of giving up, she ordered thirty books on artificial intelligence and read them all. She wanted enough vocabulary to talk with top computer scientists. That intense study helped her secure a pioneering creative AI contract with Google Arts and Culture. She urges professionals facing defeat to use downtime for aggressive self-education.
Demirdağ launched Cuebric in late 2022 to turn flat images into layered virtual production sets. Hollywood LED stages cost fifty thousand dollars a day, and building custom 3D environments cost up to two hundred fifty thousand dollars. She was an artist, not a software engineer. She hired a senior product leader from Meta as a private contractor at one thousand dollars per hour. They worked together six days a week for nine months. She emphasizes that paying for top-tier coaching saves years of painful trial and error.
In March 2024, personal tragedy struck when her wife, co-founder, and primary financial backer passed away suddenly. Within ten days, she had to locate one hundred fifty thousand dollars to cover payroll for twenty staff members. She met two hundred fifty venture capitalists and received two hundred fifty rejections. Unexpected spikes in royalties from her online courses kept the business running. She advises entrepreneurs never to place all their financial eggs in one basket.
Demirdağ warns that common generative AI tools rush straight to two-dimensional rendering without understanding true physical space. Her new venture, Evrn, acts as an understanding and control layer. The system takes flat photos, identifies distinct objects, and reconstructs them into separate three-dimensional assets in fifteen minutes. This gives filmmakers precise camera control. It also gives industrial robots the spatial depth they need to assemble intricate electronics in factories.
Demirdağ points out a major shift in Hollywood studio culture. Instead of betting hundreds of millions of dollars on a single superhero movie, studios now publish hundreds of fast social media micro-series to see what sticks. Because raw generation is becoming automated, she advises workers to cultivate human skills. She recommends practicing patience, trusting personal intuition against raw numbers, and developing the courage to reject bad directions.
Many artists feel resentful or inferior when faced with rapid machine capabilities. Demirdağ spent nine years working with a private coach on subconscious mindset training. She treats her own mind like software that requires deliberate programming. By training her thoughts, she avoided feeling inadequate next to AI models and survived extreme personal grief. She encourages creators to understand their own subconscious before trying to master complex technology.
🎯 Lifestyle Expert Opinion
Demirdağ delivers a compelling critique of modern technological habits. Most digital platforms push users toward instant gratification and automated results. Her core principle—that understanding and spatial wisdom must come before fast output—is a necessary reality check. She rightly identifies that pressing a button to generate work does not make a person a master of the craft. Cultivating real judgment keeps humans in control of their tools.
Her personal training habits demand extraordinary grit and substantial capital. Spending nine years on private subconscious coaching and paying one thousand dollars an hour for technical tutoring are extreme measures. Most working creators cannot copy that spending. Yet the underlying habit remains practical: treat your own mind with the same technical discipline you give to professional software. Daily reading, focused skill acquisition, and deliberate reflection achieve similar mental strength at minimal cost.
Her journey also highlights the real danger of emotional burnout. Pushing through severe grief while pitching hundreds of investors and managing payroll is an act of sheer survival. It kept the company alive, but running on pure adrenaline carries heavy physical and mental costs. Viewers should not view hyper-productivity during personal devastation as an ideal routine. Working through profound loss without a pause is an emergency response, not a sustainable lifestyle habit.
This aggressive mindset suits ambitious founders, creative directors, and professionals navigating major industry upheaval. It demands high risk tolerance, thick skin against rejection, and continuous personal reinvention. It does not suit people looking for steady work-life boundaries or gentle recovery periods. Her story proves that self-belief and technical curiosity can rebuild a broken career, provided you do not lose your humanity in the process.
Kanal: Baris & Baris